<2> UK Watchdog Probes Marriott, Hilton, IHG Over Suspected Data Sharing
<3> Investigation into Hotel Industry’s Data Sharing Practices
The CMA’s investigation is focused on the use of these tools, which are designed to help hotels understand their performance relative to their competitors. However, the watchdog is concerned that the sharing of data among the big hotel chains may be going beyond what is necessary for benchmarking purposes and could be used to coordinate prices or restrict competition.
< href='https://nationalgeographic.com' target='_blank'>National Geographic< /a> reports that the CMA has been looking into the use of these tools for several years and has already taken enforcement action against several hotel chains. However, the latest investigation is seen as a major escalation of the regulator’s efforts to crack down on anti-competitive behavior in the hotel industry.
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