<2> Snap is Hosting its Own Creator Awards Show
<3> The Rise of Social Media Awards Shows
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It seems like any and every industry can have its own awards show these days. And why not? Most of us appreciate a chance to bust out the sequins and satin from time to time. If you can celebrate excellent work or make some extra biz dev bucks at the same time, all the better. Snap is the latest social media company to launch its own take on the glitz and glam. The < class="link" href="https://newsroom.snap.com/first-ever-snappys-awards" target="_blank">Snappy Awards Show will be held at the company’s headquarters on March 31. Comedian and content creator Matt Friend will host the event.
<3> Building Audiences and Spotlighting Personalities
<4> Snapchat has been adding more tools for influencers to build audiences, most recently launching individual < class="link" href="https://www.engadget.com/social-media/snapchat-is-rolling-out-creator-subscriptions-152114731.html" target="_blank">creator subscriptions. An awards show seems to be part of that same agenda, spotlighting popular personalities from many different