<2>Challenging the App Store Status Quo: Jest, a Marketplace for Messaging Games, Emerges from Stealth with $7 Million in Seed Funding
<3>The Rise of Messaging Games
Messaging games have become increasingly popular, with many users engaging in interactive experiences within messaging platforms. However, the current app store model has limitations, making it difficult for developers to reach their target audience. This is where Jest comes in – a marketplace that aims to revolutionize the way messaging games are created, distributed, and monetized.
<3>The Problem with the Current App Store Model
The current app store model is restrictive, with strict guidelines and high costs associated with getting an app approved and listed. This can be a significant barrier for developers, especially those who are just starting out. Additionally, the app store model is based on a per-app basis, which can lead to fragmentation and make it difficult for users to find and engage with the games they want.
<4 href='https://techcrunch.com' target='_blank'>TechCrunch reports that Jest’s founders saw an opportunity to create a more open and inclusive platform that would allow developers to reach a wider audience and monetize their games more effectively.
<3>The Solution: Jest
Jest